Is Social Media Really A Marketers Dream?
I’ve seen so much garbage about social media marketing that I’m just about ready to explode.
A lot of it has been produced by people who really don’t have aby idea what they are talking about, which they in turn teach, and have regurgitated by others.
Social networking is not new - it’s been around for as long as people have - it’s just that now it’s on the internet.
One of my favorite social networking haunts is the local Returned Services League, or RSL club.
The RSL has been a gathering place generations, and is a great place to go for dinner, entertainment or just to chat with friends.
I often wonder how the management there, or at any other establishment for matter, would feel if I rolled up and started selling stuff to their patrons.
I’d say that I would be shown the door pretty smartly.
One wonders then why so many marketers feel that they can do this on line, without following any protocols.
I’ve written about social media on my blog today, This is the first in a series.
If you would like to find me at a real live online pub, come to Plurk!
